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The Pulse: Cautiously positive

August’s survey showed a market still recovering from lockdown and still confident of further recovery. Sales expectations and confidence vary by merchant size, region and type.

However merchants are cautious. The prospect of mass unemployment when Government support is withdrawn and the consequences for the economy are significant concerns.

The Pulse, by MRA Research, is a monthly tracking survey of merchants’ confidence and prospects. Telephone interviewing took place between 3rd and 7th August.

Download the full report here.