Throughout the Covid19 pandemic our customers have remained present and at the forefront out their customers minds. Maintaining a digital presence has taken various forms, from eshots, to adapting brochures to be mobile friendly and offering video support to stay on trend.
Lakes launched a series of top bathroom trends to inspire followers and prepare for when bathroom projects get back to normal and make the most of new selling opportunities. You can read the 5 identified trends here.
To thank the work of key workers, and encourage others to do so as well, every Thursday Lakes reminded followers of the event.
In April we started off the month with an Easter campaign, we promoted drawings of the Easter bunny hiding eggs in a range of Lakes showering spaces. Followers were asked to count the number of eggs they could see in the drawings.
We developed the latest Tradesmith newsletter so it is mobile friendly and increase the number of people able to view it, and ultimately increase sales. Available to view here.
Tommy Trinder adapted its business model in days to include tools to help installers sell without home visits. Its ‘remote selling kit’ allows installers to schedule appointments and screen share with homeowners on video calls to take them through a virtual makeover with photorealistic products, which can be followed by a professional, branded quotation by email.
A series of videos from Garnalex, the company that aims to improve the aluminium window and door market with its innovative Sheerline® systems, are rolling out on social media. The videos start with a tour of the state-of-the-art factory and provide an insight for fabricators and installers.