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Getting sand kicked in your face? 29 January 2014 If you don’t have a competitive advantage, you’d better create one if you want to survive, says Mike Rigby, Managing Director of MRA Marketing Read more »
The ringing of the tills 8 December 2014 Years ago Marks & Spencer used to brag that the only market research they did was to listen to the sound of the ringing of the till. But 10 years of shrinking sales put them right. Read more »
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