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Big car brands: slow train crash 24 June 2016 The VW emissions testing scandal hasn’t gone away. Nine months after being caught programming its diesel engines to bring emissions in laboratory testing under legal limits VW is still in the news. Read more »
Be alert, agile and adapt quickly: how to future-proof your business 11 May 2016 Companies survive and grow by tuning in to what customers need and want today, and anticipating what they’ll need and want tomorrow, says MRA Director Lucia di Stazio. If they fall behind, you get left behind. Read more »
So you want a new logo. Great. Now, what’s the real problem? 25 April 2016 Looks matter, but not at the expense of focus, says Lucia Di Stazio, Director of full-service agency MRA Marketing. Read more »
Who are you? Who are you talking to? 13 April 2016 Choosing is what strategy is all about says Lucia Di Stazio, Director of MRA Marketing. Read more »
Good enough for you, or only just good enough for customers? 1 February 2016 Mike Rigby, Managing Director of MRA Marketing, says a brand is as much about the person who answers the phone as it is about pretty logos and slick advertising. Read more »
 
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